Category: Marketing Advice

Sort: Title | Date | Views | | Comments Sort Descending

Creating an ad

Added by 6 years ago

84 Views0 Comments

From the Mailbag. . . Q: I own a small mail order jewellery company and really can't afford to do anything other than small-space advertising. But my current ad is not getting results, and I wonder just how big a cha...

Marketing on a shoestring

Added by 6 years ago

73 Views0 Comments

You'd probably like to spend millions of dollars marketing and promoting your business – but the reality is, you can't. You also know that effective marketing is a critical element of success. So how do you launch a h...

How customer understanding will help your sales

Added by 6 years ago

79 Views0 Comments

When you are are "cold" selling or feeling out prospects prior to meeting, making a sale can be difficult. Often, the difference between whether you make a sale or not comes down to the rapport you establish with the ...

Top four kinds of ads

Added by 6 years ago

65 Views0 Comments

Most of us tend to use the same kind of ad over and over again. If your ad is pulling in sales, stay with it. But if results aren’t quite what you're looking for, try switching to one of these top four types of ads. ...

10-30-60 marketing rule

Added by 6 years ago

433 Views0 Comments

People often want to know how much they should spend on marketing. There is no standard answer, but there are some good rules of thumb you can use. The 10-30-60 Marketing Rule says to spend 10 per cent of your adve...

How to use banner ads

Added by 6 years ago

134 Views0 Comments

Raising revenue and awareness of your Web site is a common problem for most Web site owners. One of the more common methods is to use banner advertising. Banner ads are the boxed ads often seen at the top of a Web ...

Creating an advertising campaign

Added by 6 years ago

127 Views0 Comments

Regardless of which advertising medium you select, the words you use to deliver the message are critical to meeting the following three objectives: To promote awareness of your business. To stimulate sales. T...

Marketing tips

Added by 6 years ago

68 Views0 Comments

How to get more from your marketing The following tips are designed to help you with your future marketing efforts. The first thing a prospect should see when looking at your literature is something about him/he...

Use flyers & brochures to make your message soar

Added by 6 years ago

94 Views0 Comments

Flyers, mailers and brochures are affordable and selective means of getting information to a selected audience. They offer you more flexibility in budgeting and greater selectivity in choosing prospects than other kin...