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Your company image and trade shows

Added by 9 years ago

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At a trade show, company image is reflected in booth design but depends to a large extent on your employees. The quality of the people you choose to man your booths will determine the degree of its effectiveness. T...

Write a personal letter

Added by 9 years ago

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Few marketing strategies have the power of a personal letter. Just like a letter from a favourite relative, your personal letter has the power to practically jump out of the stack of mail at your prospect. Personal...

Working as a team to create a successful business

Added by 9 years ago

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Teams, in one form or the other, are often at the heart of many businesses. The ability of a team of employees that can work together and complement one another, can often make or break a business. This is why know...

Work relationships and good management

Added by 9 years ago

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  It's not always easy to know where to draw the line between being a friendly boss and being a "friend" in the workplace. In order to effectively lead, there must be a distinction between yourself and other e...

Words of wisdom

Added by 9 years ago

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Ever had "one of those days"? Here are some tips that will help you avoid becoming entangled in "no-win" situations and put a more positive spin on life. Clean up your vocabulary. Get rid of the words “can’t” and “...

Women on life, careers and money

Added by 9 years ago

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Operating a new company can be a challenge which Lyn Scott found out the hard way. Lyn started out as a teacher but she and her husband bought a run-down furniture company because he thought "she could do with a ch...

Winning traits

Added by 9 years ago

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Here we take a look at some of the traits of a winner. Persistence, genuine enthusiasm, a desire to help others, the ability to maintain momentum when on a roll, the guts to bounce back from rejection, and when it ...

Winning back your customers

Added by 9 years ago

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At one time or another, we've all felt that we would rather not do business again with a particular company or company representative. Truth is, many businesses experience customer attrition that seriously affects ...

Why you should be online

Added by 9 years ago

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The top reasons for being online There are a number of reasons why a Web site could benefit your company. Not every one will be applicable to your business, but very few companies will not benefit from an Internet ...

Why you need to do your research

Added by 9 years ago

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Research is the cornerstone of any successful marketing and sales effort. Thorough market research provides a great deal of information about potential and existing customers, competition, and the industry in general....