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Are you ready to hire?

Added by 9 years ago

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Before you even think about hiring staff, you need to consider these questions: How will the extra person make your business more productive and profitable? What sort of "hidden" costs will be incurred, such as ...

Are dirty windows smearing your business image?

Added by 9 years ago

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Peeling paint, overflowing rubbish bins, dirty windows or faulty fluorescent lights – could they be holding you back when it comes to customer interest? If you are worried you're not attracting enough customers the...

Copyright and licenses

Added by 9 years ago

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In essence, copyright is the protection applied to published and unpublished works in the literary, dramatic, musical or artistic arena. Copyright allows the creator to benefit financially from their work and to re...

Facing the winds of change

Added by 9 years ago

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Change. To some, it's frightening; to others, difficult; to still others, it's inevitable. Whether you're a manufacturer, a distributor or a retail operation, change is a complex, time-consuming, risky business. ...

How to create effective advertisements

Added by 9 years ago

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Once you have chosen where you are going to advertise and the medium you will use, you can then tailor your advertisement to suit the medium and costs, and develop an advertising campaign. If your budget is large enou...

Improving your memory

Added by 9 years ago

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Five tips to help you remember not to forget. How’s your—umm—memory? Are you on top of things or are you starting to forget what you easily used to remember. Memory expert Harry Lorayne offers these memory-enhancing t...

How do you start the benchmarking process?

Added by 9 years ago

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Before you start the benchmarking process you must have a very good idea of the essential function of your business. In other words, you must determine what you do, why you do it and who you do it for. You need to ...

Top four kinds of ads

Added by 9 years ago

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Most of us tend to use the same kind of ad over and over again. If your ad is pulling in sales, stay with it. But if results aren’t quite what you're looking for, try switching to one of these top four types of ads. ...

What to consider when assessing commercial locations

Added by 9 years ago

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There are a number of location options to consider when choosing a site for your new business. A good place to start is deciding what shopping "atmosphere" will best suit your business. Here we have listed a number...

Become a high flying direct marketer

Added by 9 years ago

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What you say and how you say it when it comes to your direct mail material will either make or break your campaign. A direct mail campaign should persuade the prospective customer to act. The success of your direct...